How We Got Here
Viewscape Management Consulting was founded on the ideology that well-led people are at the source of great business results. This starts with cultivating strong leaders who truly care about their teams’ success and wellbeing.
While serving in the Canadian Army for 15 years, Don Durand was faced with many tough challenges. From his military experience, he learned several crucial lessons, including the value of teamwork and the importance of cultivating trust in one’s self and others. He also acquired many skills, including strong communication and the ability to develop and nurture a growth-oriented, beneficial, and sustainable team culture.
He often thought back to his adolescence, when his parents would come home after work each night and vent about their hectic schedules, toxic work environments, and ineffective bosses. Hearing them talk about this behaviour was unsettling. Even as a young man, he wondered how people could thrive, not simply survive, at work.
After spending time in the industry, Don soon realized there were parallels between the creation of effective culture both in the military and in the traditional workplace. He thought, “If the troops are unhappy, it’s not their issue; it’s the leader’s.” Similarly, through time leading startups in Canada and West Africa, Don noticed that the happiness of his staff was also a direct result of competent, collaborative leaders whose main focus was on the welfare of the teams. And, he saw that improving leadership had a direct result on his company’s bottom line.
Don had a dream to teach and foster progressive, clear, and aligned workplace culture—one in which, no matter the industry, people could go to work and come home engaged.
Viewscape does not make lofty promises or push a one-size-fits-all model. The Viewscape team actively listens to clients and designs impactful and lasting engagements that pull on a curated set of tools and skills.
Since its inception, Viewscape’s consulting model has emphasized the importance of flexibility. Every company, team, and employee is different. Don and his team have understood this from day 1. As a result, Viewscape delivers carefully-tailored approaches to each of their clients The consultants naturally bring a personal touch to every interaction, since they understand that it is people who comprise a business—all while having an eye on results.
Through waves of word of mouth referrals over the years, Viewscape’s client roster has skyrocketed. And over time, Viewscape has recruited all-star team members who bring their own unique skills, backgrounds, and stories to the table.
As Viewscape has evolved over the years, the brand focuses on helping teams enhance their ability to implement strategy, achieve unprecedented results, and overcome obstacles to their success.
At the end of the day, Viewscape consultants are masters at creating environments where lasting breakthroughs emerge. Each consultant truly listens to every need and focuses on unlocking the value that already exists within people.
